Jay Goninen with Beyond the Wrench and Russell B. Hill discuss the common service marketing mistakes often seen in dealership marketing.
Charity Dunning
Competing with Dealerships with High-Budget Marketing Departments
Fixed Ops Managers are busy people and not every dealership has the budget that large-scale dealerships have the benefit of employing. Today we’ll explore some ways that fixed operations can genuinely compete with dealerships when it comes to service marketing.
Beyond the Wrench – Who Creates and Manages Service Marketing? P8
We answer service marketing questions Fixed Operations with Russell B. Hill Aired 3/18/21 on the Beyond the Wrench podcast with Jay Goninen. #shorts Want more service marketing tips? Contact us at marketing@www.fixedopsmarketing.com and we’ll help you with any questions that you may have with your service marketing needs and concerns. CONTACT US
Beyond the Wrench – Tires in Dealership Marketing P7
Jay Goninen asks Russell B. Hill (Managing Partner of FixedOPS Marketing) about the importance of tires in dealership market share and how tire sales are directly related to long-term customer loyalty.
Beyond the Wrench – Evoking Emotion in Fixed Ops Marketing P6
Russell B. Hill talks with Jay Goninen on Beyond The Wrench about what his mentor taught him about fixed ops marketing. How marketing and emotions go hand-in-hand.
DFW Business Podcast with Russell B. Hill
A fun discussion with FixedOps Marketing Co-Founder Russell Hill. We discussed the changes that have taken place in the automotive space, specifically how dealerships manage their service department and how customers can have a better experience. We also discuss a lot about personal growth and development with some extremely high-value points Russell makes.
Beyond the Wrench – Have Enough Customers? Increase Your Lines Per RO P4
You don’t need any more customers? We solve that “problem.” Increase lines per RO through a full service marketing solution for fixed ops!
Beyond the Wrench – Common Issues We See in Fixed Operations Marketing P3
Jay Goninen asks Russell B. Hill (Managing Partner of FixedOPS Marketing) what some common issues are that we see in fixed operations and how we can solve these common issues.
Beyond the Wrench – What Makes Our Service Marketing Unique? P2
Russell B. Hill talks with Jay Goninen about service marketing in fixed ops. What is video service marketing and what makes us different? What problems in fixed ops marketing do with solve with our service technology?
4 Ways We Help Increase Lines Per RO
Your service bays may already be filled with plenty of customers, but are you increasing your lines per RO? We hear this a lot, “My service bays are already stuffed to the brim!” We understand that, which is why our goal is to not just fill your service bays, but increase your lines per RO. We understand its importance and effect on your gross profit, employee morale, and bottom line.